Todd Straley is General Manager, Quarterway Cotton Growers, a Plainview, TX gin which he and a group of producers purchased in 2017. Todd’s experience and background has long been rooted in the cotton industry beginning with his 1999 graduation from Texas Tech University. His career in the cotton business began with Plains Cotton Cooperative where he assisted the COOP gins of West Texas in marketing cotton through the PCCA pool and over the SEAM.
After four years with PCCA, Todd took a position at United Cotton Growers Cooperative (UCG) in Levelland, TX as the Chief Financial Manager. Having cultivated deep relationships within the worlds of “Ginning” and “Merchandising”, he was instrumental in maximizing returns for his producers and helping UCG become the largest gin in the US at the time.
In 2010, Todd made a move to Hart Producers Cooperative in Hart, TX as General Manager. Again, using innovative marketing and education his producers grew their revenue and the gin was able to reach profitability.
Todd continually has been a leader on the forefront of the sustainability movement. His farmers at Hart Producers Coop were the first to be involved with the Better Cotton Initiative in the US, a program that continues with his management of Quarterway Cotton Growers. Through his association with BCI, Todd has hosted many farm tours with people from all over the cotton supply chain including retail brands and spinners. Quarterway Cotton Growers are also participating in the development of the Cotton Trust Protocol, a cotton sustainability program organized by the National Cotton Council.
Todd lives in Plainview with his wife Robin who is a Texas Tech graduate and holds a Masters from Lubbock Christian University along with his son, Peyton. His daughter, Alicia and her husband, Bradly Duvall (also Texas Tech graduates) live in Amarillo, TX, and are also involved with the cotton industry.
In addition to his Texas Tech degree, Todd is 2006 graduate of the Texas International Cotton School and a 2013 graduate of Texas A&M Master Marketer Program. He is currently enrolled in the Texas Farm Bureau AgLead/FarmLead program.
Todd also continues to farm cotton, wheat, alfalfa, and has a cow/calf operation.